Beat The Bomb- Washington, DC Launch & Influencer Marketing

Supported the third location launch of the immersive, IRL video game experience where participants dodge lasers, crack codes and avoid (or embrace!) the final paint blast with influencer invites to the grand opening in Washington, DC.

Influencers and content creators were invited to take part in a special VIP sneak peek launch event where they were given the chance to take part in various missions and games to ultimately BEAT THE BOMB. The lounge and bar area were opened with signature cocktails and fun bar eats.

20 influencers attended with have a combined potential reach (through follower count) of 1.6M+. Live coverage thus far has a potential social reach through follower count of 1.5M+ with 119 live Instagram story slides and 1.2M video views.

CLIENT: Beat The Bomb