Publicity Launch
Influencer Marketing
Book Publishing Campaign
Tim Burton’s The Nightmare Before Christmas: Beyond Halloween Town - Publicity
To promote the launch of Emily Zemler’s book Tim Burton’s The Nightmare Before Christmas: Beyond Halloween Town, MKM pitched entertainment / pop culture and female lifestyle publications and influencers for coverage including exclusive excerpts, interviews, reviews and social posts.
Content is live on top publications like ComingSoon, Gizmodo/i09, Yahoo, Polygon, IMDb, Glamour and Bloody Disgusting.
CLIENT: EMILY ZEMLER, QUARTO / EPIC INK, DISNEY PUBLISHING