• Red Carpet Premiere Event - NYC

  • Influencer Marketing

  • Publicity Launch


No Hard Feelings - Influencer Marketing

Supported the Sony Pictures’ theatrical team to elevate the NYC premiere event of the R-rated comedy NO HARD FEELINGS with pop culture, lifestyle and LGBTQ+ influencers and reality star personalities. Content creators were invited to walk the carpet and pose for professional photos on the step and repeat. They all then watched the film with the cast in attendance, including Jennifer Lawrence and Matthew Broderick. Recaps of the Hollywood experience are now on their Instagram and TikTok channels. 

30 influencers with a combined total reach of over 28M attended. Live coverage includes approximately 60+ social posts across TikTok and Instagram generating an estimated 9M+ impressions. 

CLIENT: Sony Pictures

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