Influencer Marketing
NYC Screening Event
Theatrical Launch
Fly Me To the Moon - Influencer Marketing
To promote the theatrical release of Sony Pictures and Apple Films' new movie, Fly Me to the Moon, we hosted an exclusive, private sneak peek screening at iPic Theatres in Fulton Market. The event was attended by 30 influencers from the entertainment/pop culture, lifestyle, and fashion sectors, collectively totalling over 17 million followers. Guests were welcomed with a glass of champagne upon arrival, took photos in front of a step-and-repeat and the film poster, and enjoyed snacks and dine-in service during the screening. They shared their reactions and recaps on social media.
CLIENT: SONY PICTURES & APPLE FILMS