Publicity Launch
Home Entertainment Campaign
Influencer Marketing
Beast Home Entertainment Release
MKM supported Universal Home Entertainment with the publicity campaign for the home entertainment (Digital and Blu-ray/DVD) release of the thriller Beast.
Syndicated announcement of the Digital and Blu-ray/DVD release dates to US and Canada press
Pitched ‘out now’ columns and listings
Pitched Digital code promotions
Coordinated Digital reviews
Organized Blu-ray review mailing for press and influencers
Tracked and reported all coverage
Live coverage from the release includes pieces on Collider, IMDb, Parade, Promote Horror, Cinemablend, The Wrap, Slash Film, Nightmarish Conjurings and more.
CLIENT: UNIVERSAL HOME ENTERTAINMENT