• Publicity Launch

  • Home Entertainment Campaign

  • Influencer Marketing


Cocaine Bear — Home Entertainment Release

MKM supported Universal Home Entertainment with the publicity campaign for the home entertainment (Digital and Blu-ray/DVD) release of the outrageous horror film Cocaine Bear

  • Syndicated announcement of the release dates to US and Canada press

  • Pitched ‘out now’ columns and listings 

  • Pitched Digital code promotions

  • Organized Blu-ray review mailing for press and influencers 

  • Tracked and reported all coverage

More than 200 pieces of coverage are live including pieces on Yahoo Movies, Game Spot, Collider, Mashable, The Wrap, Bloody Disgusting and more!

CLIENT: UNIVERSAL HOME ENTERTAINMENT

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