Content Creation
Influencer Marketing
Digital Premiere Campaign
Confess, Fletch - Influencer Marketing
Confess, Fletch debuted in theaters and on Digital platforms on Sept. 16. To promote the new comedy caper starring Jon Hamm, MKM worked with Paramount Pictures to create an influencer campaign showcasing various aspects of the iconic Fletch character including his favorite cocktail, laidback style and the novel the film is based on.
The live content has a potential social reach (from the platforms’ followers) of 5.3M+ across TikTok and Instagram platforms.
CLIENT: PARAMOUNT PICTURES