Publicity Launch
Influencer Marketing
Book Publishing Campaign
Disney Princess: Beyond the Tiara - Publicity
To promote the launch of Emily Zemler’s book Disney Princesses: Beyond the Tiara, MKM pitched entertainment / pop culture and female lifestyle publications and influencers for coverage including exclusive excerpts, interviews, reviews and social posts.
Content is live on top publications like Screen Rant, Glamour, Nerdist, Rolling Stone, Hello Giggles, Insider, Polygon and io9 to name a few. The live coverage has a potential reach of 51M across the sites’ and social handles’ followers.
CLIENT: EMILY ZEMLER, QUARTO / EPIC INK, DISNEY PUBLISHING