TikTok Creators
Influencer Marketing
Digital Premiere Campaign
Mindcage - Influencer Marketing
To promote the new thriller Mindcage’s VOD, Digital and theatrical release from Lionsgate, we created a special influencer campaign focused on TikTokers in the thriller/genre space. Each debuted an exclusive art piece from the film and linked to the next influencer to debut their piece.
Live coverage has a potential social reach through followers of 2.4M. The posts have garnered 651k+ video views.
CLIENT: Lionsgate