Regional Publicity
Influencer Marketing
Georgia Event Staffing
Disney On Ice: Into the Magic— Macon, GA
MKM partnered with Feld Entertainment to support the Macon, GA weekend of Disney on Ice: Into the Magic with a comprehensive publicity and influencer marketing campaign. The initiative included strategic ticket on-sale announcements, local listings syndication, and coordination with local media outlets to secure broadcast, radio, and print coverage through interviews and promotions.In addition, MKM launched a local influencer campaign featuring ticket giveaways and inviting families to share their experiences of the show. The result was a well-rounded campaign that generated excitement, media buzz, and community engagement, bringing the magic of Disney on Ice to life for audiences in Macon.
10 local listings / announcement features
4 performer interviews across radio, broadcast and print
6 ticket promotions
5 influencers created pieces of social content before the show and also recapping the experience
CLIENT: FELD ENTERTAINMENT
