S.G. Blaise’s The Last Lumenian at WonderCon - Publicity

In celebration of S.G. Blaise’s fourth book release and building the world of the Seven Galaxies, an interactive and immersive booth was installed at WonderCon 2024. To promote the activation, her books and overall brand, S.G. Blaise completed 23 in-person interviews at the booth with online publications, blogs, podcasts and more. An additional 20+ media and influencers came by the booth to see the cosplayers in action and the rebel ship build. The booth was the location for CCI’s annual staff photo — a top honor from Comic-Con International.

Coverage has a combined potential reach of over 1.36 million viewers.

The PR campaign consisted of:

• WonderCon media alert drafting and syndication

• Press kit creation including author bio, headshot, book background, booth photos and more

• Talent interview talking points

• Interview pitching and scheduling

• Listings and preview piece pitching

• Interview and talent management throughout the weekend

CLIENT: LILAC GROVE ENTERTAINMENT, CLIO CONSULTING